Related Links
Related links on a marketing website refer to a collection of hyperlinks that direct users to content similar to or associated with the current page they are viewing. These links are typically positioned at the end of an article, within a sidebar, or interspersed within the content itself. The purpose of related links is to encourage users to explore additional pages that might interest them based on their current browsing behavior, thereby extending their visit and engagement on the site.
Effective use of related links enhances the user experience by providing convenient pathways to supplementary information, products, or resources, which can deepen the visitor’s understanding or interest in a topic. By strategically placing relevant and contextually appropriate links, websites can keep users engaged, reduce bounce rates, and increase the likelihood of conversions. This targeted approach supports the site's marketing objectives by driving more comprehensive interactions with the content and encouraging users to spend more time exploring the site.
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Working with Gigantic was inspiring and impactful. Given the nature and timeline of this project, our company needed a collaborative and nimble partner—not just one who lists those qualities as bullet points in a capabilities presentation, but a partner who actually exhibits them day in and day out. Gigantic worked with our team to create and implement design decisions in real-time and, like any true partner, asked great questions and challenged us which has only benefited our company as a whole.
Working with Gigantic was inspiring and impactful. Given the nature and timeline of this project, our company needed a collaborative and nimble partner—not just one who lists those qualities as bullet points in a capabilities presentation, but a partner who actually exhibits them day in and day out. Gigantic worked with our team to create and implement design decisions in real-time and, like any true partner, asked great questions and challenged us which has only benefited our company as a whole.