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Project

Blazing a new direction for a non-traditional creative agency

World Famous started as a production company and grew in every direction—collecting clients, diversifying projects, talent and capabilities. They were so busy making a million ads and devoting their brilliance to creative work and close-knit clients that they forgot to update their site. So, we did—making it truly reflect their World Famous work.

World Famous

The approach

We partnered with World Famous to establish a brand guideline for a newly designed website. The site not only needed to showcase their award-winning work, but also reflect their personality. By applying motion to friendly icons, bringing a smile to messaging, and adding elements of surprise, we established an unconventional approach for this independent, non-traditional agency. Above all, we strategically set them up to continue their impactful work and let their website attract the World Famous-worthy clients and talent they deserve.

Project highlights

  • 🌐 Built in Webflow
  • 🎥 Brandable motion
  • 🔟 Number of custom Lottie files
  • ♿️ WCAG 2.1 AA accessible
  • ∞ Number of dad jokes by Alan
Working with Gigantic was a delight. Their ability to tease out the essence of our brand combined with their depth of thinking and smart design solutions far exceeded our expectations.
Alan Nay
Founder and President, World Famous
Screenshots of the home page and work page for World Famous.
The color palette of the World Famous brand, including cream, charcoal, matcha, dark orange, and orange.
A collection of motion graphics used throughout the World Famous website.
A visual of the brand voice guidelines for the World Famous brand.
Old-timey futuristic videos edited to have World Famous branding added in.
More screenshots of the pages from the World Famous website.
Old-timey futuristic videos edited to have World Famous branding added in.
Additional screenshots from the World Famous website.
Who built the World Famous website? Gigantic did! If your business has similar problems to solve, let's talk
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Working with Gigantic was inspiring and impactful. Given the nature and timeline of this project, our company needed a collaborative and nimble partner—not just one who lists those qualities as bullet points in a capabilities presentation, but a partner who actually exhibits them day in and day out. Gigantic worked with our team to create and implement design decisions in real-time and, like any true partner, asked great questions and challenged us which has only benefited our company as a whole.
Jesse Baker
VP of Marketing and Strategic Initiatives, Joule Case
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Working with Gigantic was inspiring and impactful. Given the nature and timeline of this project, our company needed a collaborative and nimble partner—not just one who lists those qualities as bullet points in a capabilities presentation, but a partner who actually exhibits them day in and day out. Gigantic worked with our team to create and implement design decisions in real-time and, like any true partner, asked great questions and challenged us which has only benefited our company as a whole.
Jesse Baker
VP of Marketing and Strategic Initiatives, Joule Case
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